top of page
Search

Vietnam Tourism: Riding the Wave of Unprecedented Growth

Updated: Apr 6



Emerald Waters of Phu Quoc Beach, Kien Giang, Southern Vietnam



Vietnam Tourism: Riding the Wave of Unprecedented Growth


Explore Vietnam's booming tourism, stunning landscapes, rich culture, and travel tips in this ultimate guide to Southeast Asia's gem!


Vietnam is rapidly emerging as a premier travel destination, capturing the hearts of global adventurers. Discover its booming tourism, key attractions, and travel tips in this comprehensive guide.


Vietnam’s Booming Tourism Industry

Vietnam is the ultimate travel hotspot, captivating the world with its breathtaking landscapes, rich heritage, and unbeatable hospitality! The country is experiencing a massive tourism boom, welcoming 17.5 million international visitors in 2024, surpassing Singapore and closing in on Thailand (Travel & Tour World, Bloomberg.com).


With nearly 4 million visitors in the first two months of 2025, a 30.2% increase over the previous year, Vietnam is solidifying its place as Southeast Asia’s must-visit destination. The market is expected to soar to $42.01 billion by 2030 with a CAGR of 15.3% (GlobeNewswire News Room).


According to Bloomberg, Vietnam has achieved the highest tourism recovery rate in Southeast Asia, surpassing Singapore in visitor numbers. This remarkable growth is fueled by a combination of relaxed visa policies, increased direct flights, and rising global recognition of its culinary and cultural treasures.


Numbers Don’t Lie: A Tourist Haven

Vietnam's appeal is evident in its impressive tourist arrival figures, attracting a diverse range of international visitors. Google Destination Insights reports that accommodation searches in Vietnam rose by 45% in early 2025, and overall tourism searches increased by 30% from November 2024 to January 2025. Interest is particularly high from the US, Canada, Japan, and South Korea.


As MSN reports, Da Nang has become the most searched city by American tourists, surpassing Tokyo and Bangkok, with an astonishing 1,538% year-over-year growth in January 2025. This surge is mirrored in the increasing interest from Australia, India, Japan, South Korea, Canada, and the UK, solidifying Vietnam’s place as a must-visit destination.


Why Vietnam? A Land of Diverse Appeals

Vietnam offers a unique blend of natural beauty, rich history, and vibrant culture. From its pristine beaches and lush mountain resorts to its ancient temples and world-renowned cuisine, Vietnam caters to every traveler’s desire.


The country is also known for its peaceful environment and warm hospitality, making it a safe and welcoming destination. Its affordability adds to its allure, allowing travelers to experience luxury without breaking the bank.


Notable attractions include My Khe and Non Nuoc Beaches, praised by the Daily Telegraph.

Phu Quoc deemed the world’s second most beautiful island by The Travel + Leisure magazine.


Government Support: Fueling the Boom in Vietnam Tourism: Riding the Wave of Unprecedented Growth.


The Vietnamese government has played a crucial role in boosting tourism with strategic policies and visa reforms. Key initiatives include:


  • 90-day tourist visa extensions for key markets such as France, Germany, and Japan.


  • Non-stop flights to the U.S., increasing global accessibility.


  • Promotion of digital tourism marketing to attract international travelers.


  • Major infrastructure developments, including the construction of Long Thanh International Airport (Bloomberg.com).


  • The digital transformation of the tourism sector, coupled with active global promotion programs, is further elevating Vietnam’s tourism brand, ensuring long-term growth and sustainability.


Vietnam: A Safe and Welcoming Destination 🏠🌴

Is Vietnam safe for tourists? Absolutely! Vietnam ranks among the safest countries in Asia for solo travelers, offering welcoming hospitality, low crime rates, and well-developed tourism infrastructure (Travel & Tour World). Cities like Hanoi, Da Nang, Ho Chi Minh provide secure environments, while tourist-friendly areas ensure a stress-free and enjoyable experience.


With enhanced safety measures, improved roads, and dedicated travel services, Vietnam is an ideal choice for solo explorers, families, and group adventurers alike.


A Culinary Journey: Flavors of Vietnam 🍜

Vietnamese cuisine is a major draw for tourists. From the iconic pho and banh mi to the fresh spring rolls and flavorful bun cha, the country offers a culinary adventure like no other. The Michelin Guide’s expansion in Vietnam has further highlighted the quality and diversity of its food, attracting food enthusiasts from around the world.


Vietnam’s rich culture also comes alive through its vibrant festivals like the Hue Festival, Hoi An Lantern Festival, and Tet (Lunar New Year).


12 Must-Visit Destinations in Vietnam:


1. Halong Bay iconic UNESCO World Heritage site with breathtaking limestone karsts and emerald waters. Best explored via cruise or kayak.


2. Hanoi — The capital’s charming Old Quarter, historical sites, and vibrant street food scene make it a must-visit.


3. Ho Chi Minh City — A bustling metropolis with landmarks like the War Remnants Museum and Reunification Palace.


4. Hoi An— A beautifully preserved ancient town, famous for its colorful lanterns, tailor shops, and riverside charm.


5. Da Nang— Home to stunning beaches, Marble Mountains, and the iconic Dragon Bridge.


6. Hue — The former imperial capital showcases its history with ancient citadels and royal tombs.


7. Sapa — Lush terraced rice fields and ethnic minority cultures make it a haven for trekkers.


8. Phu Quoc— Recently crowned Asia’s most beautiful island with pristine beaches and luxury resorts.


9. Nha Trang — A top diving and snorkeling destination with picturesque coastal scenery.


10. Da Lat — A charming highland retreat with a cool climate, French colonial villas, and beautiful flower


11. Phong Nha: Home to stunning caves and national parks, a haven for nature lovers. (Accessible by air to


Dong Hoi, then by road)


12, Vung Tau – A lively coastal city known for its beaches, seafood, and scenic viewpoints.



Travel Tips: Safety and Savory Experience

  • Safety: Vietnam is generally safe, but be aware of petty theft and scams, especially in crowded areas.

  • Use reputable transportation and secure your valuables.

    Food: Drink bottled water, be cautious with street food, and try local specialties in reputable restaurants.

  • Transportation: Use Grab or reputable taxi services. For longer distances, consider trains or domestic flights.

  • Accommodations: Book hotels in advance, especially during peak season.

  • Hotel and Transportation Recommendations


For hotel bookings and wider range option, and promos consider using KLOOK a trusted, fast rising OTA in Asia Pacific Region, and it is expanding to US and Europe.


For transportation, Vietnam Railways offers comfortable train travel, and domestic airlines like Vietnam Airlines and Vietjet Air provide convenient flights.


Your Vietnamese Adventure Awaits! ✈️

Vietnam's captivating blend of natural beauty, cultural richness, and culinary delights makes it an irresistible destination. Whether you're seeking adventure, relaxation, or cultural immersion, Vietnam has something for everyone.


Vietnam Tourism: Riding the Wave of Unprecedented Growth.


Ready to explore the wonders of Vietnam?


Book your unforgettable journey with hefty discount at KLOOK now and embark on an adventure of a lifetime!


Explore Vietnam best sellers from KLOOK:



Trending Destinations From KLOOK.


Book your Klook hotel--HERE.

Promos and Discounts of Klook-- HERE & HERE

Discover more travel joyful destinations from Klook-- HERE.

Car rental from Klook--HERE


Why Book with KLOOK?

  • Klook offers a seamless and customizable travel experience. Here are a few reasons why you should book your Southeast Asia adventures with Klook:

  • Ease of Booking: Browse and book activities, tours, and experiences with just a few clicks.

  • Customizable Itineraries: Tailor your trip to fit your interests and schedule.

  • Exclusive Discounts: Enjoy special offers and promotions that make your travel more affordable.


Travel Tips In Visiting Southeast Asia

Flights and Visas

  • Flights: Major airlines offer direct or connecting flights from to Southeast Asia. B

  • Booking in advance can help you secure better deals.

  • Visas: Check the visa requirements for each country. Some offer visa-free entry or e-visas, making travel easier.


Cultural Etiquette

Respect local customs, especially when visiting temples or attending cultural events.

Dress modestly and remove your shoes when required.

Learn a few basic phrases in the local language to show respect and appreciation.


Cost-Saving Tips

  • Use Klook promos and discounts below to save on activities and tours.

  • Consider traveling during the off-season for lower prices on accommodations and flights.

  • Eat at local eateries or street stalls for affordable and delicious meals.


Seasonal Travel Recommendations

Best Times to Visit:

Dry Season (November to May): Ideal for visiting most Southeast Asian countries, with clear skies and comfortable temperatures.


Festivals and Events: Plan your trip around festivals like Songkran in Thailand or the Lantern Festival in Vietnam for a unique cultural experience.


In the Philippines, Aklan has Kalibo Ati-atihan and Cebu's Sinulog are usually held on third Sunday of January. Iloilo's Dinagyang on 4th Sunday of January. Davao City has Kadayawan in the third week of August.










Comments

Rated 0 out of 5 stars.
No ratings yet
Add a rating*
bottom of page